Category: Contest

GREG JENKINS WINS THE TAGLINE CONTEST!

Greg Jenkins!

Research. Education. Solutions.

Image of Greg JenkinsIt was just a little over a month ago when we invited Expert Panelists, friends and select users of the GDIB to help us with the task of creating a tagline for The Centre. We went on to receive a total of 61 entries from 17 different participants within the course of a week.

On July 25, Greg Jenkins of Greg Jenkins Consulting entered a total of 18 submissions for our new tagline contest, and while there were more than a few strong contenders, one stood out above all the rest. “Research, Educate, Shift” was the original entry. It was number 16 on the list and it resonated most with the deciding members of The Centre Circle.

One of its strongest selling points was its call to research and education—the core of our mission. In addition to its spot on messaging was its simplicity. In just three words, we had a succinct (all-be-it, general) list of steps to our process, a mantra to repeat to get us through the day and honestly, just a good way to approach a number of life’s challenges in general.

Greg describes himself as a “Service Disabled Veteran who loves serving as a dedicated and passionate diversity & inclusion (D&I) consultant, trainer, facilitator and mentor. I’m a life-long learner of diversity, inclusion, leadership and culture, and I care about helping people and organizations learn and grow in order to become higher performing. I love what I do!” When we contacted Greg about his winning entry, he had this to say:

“Julie & Alan, I thank you, and the wonderful [expert panelists] who’s vision, hard work and insights I’ve admired for many years.  It’s an honor to be included in such impressive company.  I look forward to [the] next steps and am glad we have a new tagline.  Onward and upward!”

We here at The Centre would like to thank all of you who contributed tagline suggestions—we had a hard time deciding but it was fun sorting through the choices and further solidifying the core values of The Centre brand.

We also need to thank the authors and prize donators for the contest;  Bev Kaye, Mary-Frances Winters, Charlotte Sweeney & Fleur Bothwick, and Ilene Wasserman and Beth Fisher-Yoshida.

Once again, thanks to all who participated!

CONTEST: The Centre Needs A Tagline!

Calling all GDIB Expert Panelists, Selected Users and Friends!

We at The Centre for Global Inclusion are in need of a tagline and we hope that you’ll be a part of the process.


Objective

Help The Centre create a tagline:

Which is defined as “a clever phrase or slogan” … “a memorable or dramatic phrase that will sum up the premise” … ” reinforce the audience’s memory of the organization/product” … “attract attention.” … “it should be fun and clever.”

Keep in mind:

 The tagline for the GDIB is “We’ve Learned What Works”

Some examples of what we are seeking are as follows:

  • “Business as a Force for Good” — B-Corp
  • “Connecting People and Ideas to Create A World that Works for All” — Berrett-Koehler Publishing
  • “You’re in Good Hands” — Allstate
  • “We Try Harder” — Avis
  • “Have it Your Way” — Burger King
  • “A Diamond is Forever” — DeBeers
  • “The Pause that Refreshes” — Coca-Cola
  • “Say It With Flowers” — FTD
  • “Nothing Sucks like an Electrolux”
  • “When EF Hutton Talks, People Listen”
  • “Think Different” — Apple

Our Mission:

We’d like a tag line that reinforces/restates our Mission, which is our statement of purpose.  This is in our Articles of Incorporation and why we’ve formed.

to serve as a resource for research and education for individuals and organizations in their quest to improve diversity and inclusion practices around the world.

Contest Rules

  • The Deadline is Saturday, July 29 7am US Pacific Time.
  • You may submit as many ideas as you like.
  • You do not need to be a certain age to qualify!!!!
  • The decision of the judges is final.  The judges are GDIB Co-Authors, Julie O’Mara, Alan Richter, and the graphic designer and branding expert for The GDIB and The Centre for Global Inclusion, Shawndra Diaz.
  • The Centre staff/team members/contractors are not eligible.

 

The Prizes

  • (1) Four signed books by our Expert Panelists — these have been donated and will be sent to the winner directly by the author (see descriptions below).
  • (2) Recognition in the GDIB newsletter and on The Centre for Global Inclusion website.
  • Sorry! No Second or third place prizes.

 

 

 

 


More about the prizes:

Image of book titled "Up is Not the Only Way: Rethinking Career MobilityNew Book available in September:  Up is Not the Only Way: Rethinking Career Mobility

Careers used to be predictable. There were ladders. Each rung led up the hierarchy. Then individual aspirations and organization needs began to evolve. Old ladders became largely inaccessible. Some rungs disappeared, and the space between others shifted from steps to leaps.  Expert Panelist Bev Kaye and co-authors, Lindy Williams and Lynn Cowart, have written a new book to help us all rethink careers.  These strategies are especially important for the diverse workforce. One of the reasons that research suggests organizations lose crucial diverse talent is that individuals don’t see the career opportunities that are possible.  This new book shows managers that there ARE options other than “up” and gives them the conversation tips on how to lead that discussion.  Today’s marketplace demands an agile workforce. Organizational structures have become fluid and flexible. As a result, career mobility has emerged as essential for individuals at all levels. No longer is mobility just about physical movement or assuming the greater responsibilities that come with a promotion. Career mobility today is about flexibility and agility. It is a rich mix of experiences, roles, assignments, and options. Savvy careerists have come to appreciate the ability and willingness to explore multiple opportunities and experiences. To succeed in a rapidly changing environment employees need to recognize when new opportunities for growth emerge and to be ready with options when others fade or change. Like the navigation systems we rely on to reroute our travels based on unexpected traffic congestion, shortcut options and last minute detours, a career mobility mindset will provide a foundation for resilience in a changing world of work.  To be published by Berrett-Koehler Publishers in September, this book can be pre-ordered now by going to https://www.bkconnection.com/books/title/Up-Is-Not-the-Only-Way or calling (in the US) 800-929-2929.

 

Image of book titled Communicating PossibilitiesNew Book:  Communicating Possibilities: A Brief Introduction to the Coordinated Management of Meaning

Expert Panelist Ilene Wasserman, PhD, and colleague, Beth Fisher-Yoshida, have just announced their new book published by Taos Institute Publications.  It’s in paperback, has 116 pages, and costs $20 US.  “Communicating Possibilities is an introduction to the Coordinated Management of Meaning (CMM), a practical theory which at its roots, is an approach to looking at our social interactions. In the process of stepping back to look at our interactions and how we construct our social worlds, we open possibilities of alternative paths and outcomes. CMM offers tools and frameworks to use so when we pause and notice what we are making together and how, we open spaces to make better choices with more desirable relationships each turn of the way.  This book offers ways we can better notice how we shape our lives through the stories we create in our ongoing conversations, and, hopefully strengthen the quality of our communities at all levels. To order:  http://www.taosinstitute.net/cmm-communicating-possibilities

 

Image of book titled Inclusive Leadership

Inclusive Leadership: The definitive guide to developing and executing an impactful diversity and inclusion strategy, locally and globally, by Charlotte Sweeney and Fleur Bothwick, FT Publishing, 2016. 

The full title of this new book – Inclusive Leadership: The definitive guide to developing and executing an impactful diversity and inclusion strategy, locally and globally – may be long but it is important because it provides a much-needed systemic and sustainable  approach to the topic, covering workforce, workplace, marketplace and community. The experienced authors take one on a journey using their STAR model – Starting out, Taking the leap, Achieving change, and Reaping the rewards. And along the journey they provide many useful examples taken from across sectors and industries. The importance of diversity and inclusion will simply become more and more critical as the world deals with massive demographic, cultural and technological change, and will be crucial if we all wish to prosper in peace. Each chapter has good short summaries and the authors provide sources for all the research quoted.

 

Image of book, We Can't Talk About That At Work!“We Can’t Talk About That at Work!” Expert Panelist Mary-Frances Winters’ New Book Can Be Pre-Ordered NOW

This new book is timely given the state of our world.  It helps us have effective conversations on topics that are polarizing. Although not available officially until April 23, please pre-order from Amazon NOW as it helps promote the book.  Amazon has complex algorithms to create sales.  I don’t really understand all this, but it’s very good and helpful to pre-order.  The book is being published on a fast track by Berrett-Koehler (this is the company I am involved with that has a mission of “Connecting People and Ideas to Create a World that Works for All.”).  AND the book–hot off the presses–will be available at the Forum Conference!!!

Politics, religion, race—we can’t talk about topics like these at work, right? But in fact, these conversations are happening all the time, either in real life or virtually via social media. And if they aren’t handled effectively, they can become more polarizing and divisive, impacting productivity, engagement, retention, teamwork, and even employees’ sense of safety in the workplace. But you can turn that around and address difficult topics in a way that brings people together instead of driving them apart.

Politics, religion, race—we can’t talk about topics like these at work, right? But in fact, these conversations are happening all the time, either in real life or virtually via social media. And if they aren’t handled effectively, they can become more polarizing and divisive, impacting productivity, engagement, retention, teamwork, and even employees’ sense of safety in the workplace. But you can turn that around and address difficult topics in a way that brings people together instead of driving them apart.

In this concise and powerful book, Mary-Frances shows you how to lay the groundwork for having bold, inclusive conversations. The key is careful preparation.


 

 

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